Plaid Friday Seacoast
is the colorful, local alternative to Black Friday — a celebration of our unique and creative locally owned businesses who add diversity, care, and community to our shopping experience.
Every dollar spent at a locally owned, independent business generates 2-3 times more economic activity in our communities than a dollar spent at a national chain, and benefits all of us much more than a dollar spent online. With American shoppers projected to spend upwards of $800 per person this year during the holiday season, that’s a lot of energy to power our local economy.
Last year, hundreds of community members and businesses spread the word with Plaid Friday on the Seacoast by wearing plaid, shopping local… and taking selfies.
This year, use the list below of participating businesses and holiday deals to plan your #PlaidFridaySeacoast adventures! Join the facebook event and invite your friends here.
Want more? Use our Holiday Resource Guide
Discover something new on Plaid Friday, November 27, at the following participating locally owned businesses:
The Sound is a free, independent, weekly newspaper covering news, arts and culture in the greater Seacoast. They are a 2015 Plaid Friday media partner. Pick up a copy to discover the best things to do and places to go this holiday season, and help celebrate their one-year anniversary in December.
Granite State Growler Tours
45 Lafayette Road, Portsmouth
Plaid Friday: Give the gift of local beer and spirits! A Plaid Friday gift package includes a gift certificate for one breweries tour, a t-shirt and a pint glass for one special price.
Leaven Beer & Bread House
44 Market St
Plaid Friday: $5 burger specials, $3 tacos, and Happy Hour beer pricing all day!
Poppy Seed Studio
74 High Street
Plaid Friday: Enjoy a holiday raffle and refreshments while you shop, in addition to 20% off holiday ornaments and a free gift with purchase!
A Formal Affair
43 N. Main Street
Plaid Friday: $5 off if wearing plaid, and serving coffee, cider and cinnamon buns by Kathie’s Basic Baking.
Happy Pappy’s Country Store
365 Portland St.
Plaid Friday: For every $5 spent, receive a free raffle ticket! Pictures with Santa for kids (bring your own thumb drive, or we’ll send it to you by email for a donation of $5 or canned goods to the food pantry). From 5 to 6 p.m, pictures with Santa for pets! On Saturday only, $7 Breakfast with Santa from 9 a.m. to noon.
37 North Main Street
Plaid Friday: Adults & kids alike enjoy a huge Plaid Friday sale at our Annex.
Laurel Mae’s Cottage
107 North Main Street
Plaid Friday: Local artists, crafts and gifts for everyone, with free gift wrapping and layaway. Raffle ticket for holiday basket with each purchase.
19 Main Street, Gonic
Plaid Friday: 10% off or more storewide.
RiverStones Custom Framing
82 North Main Street
Plaid Friday: Free magnetic picture frame for the first 50 people in the door. Wear plaid and get 20% off one custom framing project through Dec. 30. Enter a drawing to win a $50 gift certificate, hot-air balloon ride puzzle, or paint party ticket.
Rochester Opera House
31 Wakefield St.
Plaid Friday: Buy a gift certificate for $100 or more between noon and 5pm and receive two tickets to any ROH Theatre Series Production!
Plaid Friday Night: “Little River Band” performance, 8pm
Studley Flower Gardens
82 Wakefield St.
Plaid Friday: 20% off fresh balsam wreaths, roping and greens. Plus a free gift with every purchase!
Beara Irish Brewing
2800 Lafayette Road
Plaid Friday: Buy a flight, and enjoy a pint at half price.
Bikram Yoga Portsmouth
800 Islington Street
Saturday: Annual Holiday Open House: free classes all day Saturday Nov. 28th at 7:00 and 9:00am, 12:00, 2:30 and 4:30pm. 15% off class packages and gift certificates. All levels welcome in all classes!
29 Ceres Street
Plaid Friday: Show your Stock + Spice purchase (next door) and get 10% off your food at Black Trumpet on Plaid Friday!
319 Vaughan Street
Plaid Friday: Wear your plaid, stop in to Block Six on Friday and get 10% off your bill, PLUS the chance to win a membership to 3S Artspace! Annnnnnd we’ve got a great happy hour from 3-6pm!
Blue Mermaid Island Grill
409 The Hill
Plaid Friday: Are you shopping local this #PlaidFridaySeacoast? Tell us where, and we’ll thank you with 15% off!
Discover Portsmouth Center
10 Middle Street
Plaid Friday: Cider and cookies for everyone! Plus special deals in our museum shop, where we feature jewelry, wooden toys, books and more made by local artists. 10% off for everyone, 20% off for our members (some exclusions apply).
Diversions Puzzles & Games
123 Congress Street
Plaid Friday: Come play with us! For purchases over $75, roll a twenty-sided die and earn a discount equal to your roll, from 5% to 20% off.
61 Market Street
Plaid Friday & Holiday Season: Spend $45 of fresh flowers, and be entered to win 6 months of free flowers ($240 value).
Gus & Ruby
29 Congress Street
Plaid Friday: and Saturday Nov. 28, enjoy extended hours from 9am-9pm and coffee and treats for the morning crowd. Get 10% off your entire in-store purchase when you mention this post! (Excludes custom/special orders and gift certificates. Not to be combined with any other offer.) Enter for a chance to win one of 15 goodie boxes each day BURSTING with some of our favorite products from around the shop, valued at over $100.(One chance to win per customer, per day with purchase.)
Old As Adam
33 Ceres Street
Plaid Friday: 15% off entire store, 20% if your name is Adam. Buy a vintage necktie for your dapper gent and get a second for free!
64 State Street
Plaid Friday: Today is the first day to pick up the new Pickwick’s Mercantile Holiday Album, comprised of 16 holiday classics performed by faculty of the Portsmouth Music and Arts Center, with 100% of your purchase going to support their music and art programs.
Ricci Lumber and Design Center
105 Bartlett Street
Plaid Friday & Holiday Season: Spend $50 in the hardware store, and be entered to win a $50 gift card.
104 Congress Street
Plaid Friday: and Saturday, Nov. 28, Runner’s Alley will be giving away a $25 gift card for every $100 spent in any of our three locations on both Plaid Friday and Small Business Saturday. Get a little extra something for yourself or your best running bud!
Stock + Spice
25 Ceres Street
Plaid Friday: Fresh spice blends from Chef Evan at Black Trumpet, creative culinary gifts, and spices from around the world. Show your Stock + Spice purchase and get 10% off your food at Black Trumpet on Plaid Friday!
White Heron Tea
601 Islington Street
Plaid Friday: and Saturday, Nov. 28, Stopping by the cafe? 15% off packaged tea and coffee, teapots brewing accessories and gifts in our shop. Ordering online? Online orders of $40+ will ship with a free White Heron camp mug.
Good Juju by Ceci
108 Main Street
Plaid Friday: Early Bird specials include: one free Natural Soy Candle of your choice with your purchase of two candles, and one free Chrysalis bracelet (gold or silver plated) of your choice when you purchase two or more bracelets of any collection, while supplies last. Join us for complementary hot cider and sweets all day long. Open 9am-3pm.
15 State Road (Route 1)
Plaid Friday: We’ll have a Super Friday deal to coincide with our Super Saturday Deal. The entire store will be 50% off both days!
Just Us Chickens Gallery
156 State Road (Route 1)
Holiday Open House Nov 27-29: There will be refreshments, ornaments, wreaths, and many handmade crafts for gift giving. Shop hours will be 7 days per week from 10-5 starting Nov 27 and ending Dec 24.
Smuttynose Brewing Company
105 Towle Farm Road
Plaid Friday: We’re opening at 11am for Slack Friday – come slack with us! Come do a tour and a tasting, play a round of disc golf on our new course, stay for lunch at Hayseed, and even get some shopping done at our Warehouse Sale.
Holiday Season: Community-Decorated Christmas Tree! From Slack Friday to Christmas Eve, we’ll donate $2 to Hampton Community Coalition for every ornament you bring to decorate the Christmas tree.
9 Madbury Rd, #103
Plaid Friday: 40% off All Plaid items, 20% off entire store (excludes sale items), free Coobie Bandeau with any dress purchase & free pair of pantyhose with each purchase. While supplies last!
3 Hale Street
Plaid Friday: Don’t miss the limited edition Plaid Friday Eggnog Latte. *Pairs especially well with plaid flannel.
Online store: wearebrainstorm.com
Holiday Season: Free shipping on all domestic orders over $50. And, “Brainstorm Buy 1, Give 1″—when you purchase any 18″x24″ or 16″x20″ print from our online shop through December, we’ll give you a bonus print (8″x10” size) for free. We hope you give the extra print as a gift to someone else. ‘Tis the season!!
53 Washington Street
Holiday Season: 20% off everything in boutique sale through Dec. 23, plus free gift wrapping.
Fire on the Mountain Ski & Sport
41 First Street
Plaid Friday: Free $20 gift card for every $100 purchased. What a stocking stuffer!
Kali Klass Boutique
456 Central Ave
Plaid Friday: Enjoy 20% your total purchase. Show your plaid and you’ll be entered to win a raffle for a faux fur hat & scarf set!
Pear Tree Paper
303 Central Ave
Plaid Friday: Free gift wrapping for a wide selection of local gifts and art.
7th Settlement Brewery
47 Washington Street
Plaid Friday: Wear plaid on Plaid Friday and receive 10% off lunch!
274 Central Ave
Plaid Friday: Gifts galore! 20% off all used vinyl, CD’s, cassette tapes, books and T-shirts.